How To Drive Ecommerce Sales Using Quizzes

This is a guest post by JP Misenas from Interact, a software that lets you create online quizzes for your website. JP pitched the idea of writing about quizzes and it instantly clicked with me. This is something that all stores can and should implement because it adds a new dimension of interaction with your customers and visitors. In this post, JP will show you how one store is implementing quizzes successfully, and how you can design your quizzes for the most relevance and interaction with … [Read more...]

Instagram Marketing For Ecommerce: 15 Experts Share Their Tips

As part of documenting how I am building my new online store, I am trying to experiment with stuff I haven't tried before - one thing that I really want to get a hold on(and you guys should too) is marketing on Instagram. Instagram is HUGE, and I've seen some businesses really kill it on Instagram. What really appeals to me is the incredibly visual and image-focused nature of Instagram - plus a really neat mobile interface. This makes marketing visual items like apparel and accessories very … [Read more...]

Pinning and Posting To Profitability With Carole Rains Of Rustic Artistry

Social media marketing is a very important part of any well-rounded marketing strategy. In fact, if you aren't doing it, you are missing out on a big, big opportunity to connect with your customers. When customers visit your store, they are visiting a business - and they are usually very business-like in the manner. When they interact with your social media accounts, they are interacting with a person. Companies that have better social media presences have much better branding and relations … [Read more...]