How To Add A Custom Email Opt-In Box To Bigcommerce

Building your email list is one of the most crucial things you can do to set up your store for success. When a customer trusts you enough to give you their email, that tells you two things: a) They like you b) They are willing to hear from you repeatedly Half the battle is already won, because your visitor is now hooked. Bigcommerce stores come with Newsletter Subscribe boxes from the get-go, but to put it bluntly, they are hideous. [image] When something is buried so deep in a … [Read more...]

The Right Way To Set Up Free Shipping In Bigcommerce

Free shipping is a huge factor in reducing the number of abandoned carts and increasing your overall conversion rate. The conventional wisdom for free shipping on ecommerce stores(especially drop ship stores) is to have a rule of sorts - all purchases above X amount receive free shipping. I've experimented with a lot of ways to make this work on BigCommerce, and the default options they have(and talk about in their support pages) are not the best. Method 1 - Create a discount rule Here, … [Read more...]

How To Make Guest Checkout The Default In Bigcommerce

Nothing turns me off of buying something online more than the store forcing me to register for an account before I can complete the purchase. Usually, I'm so disgusted when I see this that I just go look for that item somewhere else right away. When people come to your store, you want to make sure that doesn't happen! When I was using BigCommerce for my store, I came up with a neat hack to transform the checkout page. Bigcommerce has a pretty neat feature where guest checkouts get accounts … [Read more...]

How to add credit card logos to Bigcommerce checkout

Trust symbols like credit card logos and security seals make a big difference in building confidence in your customer's mind, especially if you are a relatively small and unknown retailer. Bigcommerce doesn't come with this functionality out of the box, but adding these symbols is pretty simple business, no matter what theme you are using. For this tutorial, I will be using a "White" theme(BigCommerce color codes their themes). Let's get started! First off, you want to login to your … [Read more...]