The Right Way To Set Up Free Shipping In Bigcommerce

Free shipping is a huge factor in reducing the number of abandoned carts and increasing your overall conversion rate. The conventional wisdom for free shipping on ecommerce stores(especially drop ship stores) is to have a rule of sorts – all purchases above X amount receive free shipping.

I’ve experimented with a lot of ways to make this work on BigCommerce, and the default options they have(and talk about in their support pages) are not the best.

 Update: I’ve developed an app for Bigcommerce that lets you set up back in stock email notifications for customers looking at out of stock products. You can install it from the app store here.

Method 1 – Create a discount rule

Here, you go to your Bigcommerce control panel, click Marketing=>Discount Rules, and set up a discount rule where X amount of purchase means free shipping. This is fine if you ONLY target local customers, and you are sure as hell that you won’t get international orders. If you DO get an international order, the same rule will apply, and you’ll end up having to convince a customer that they actually need to pay an extra $60 for shipping. Not fun.

discount rule


Method 2 – Create a coupon code

coupon codes

You can also create a coupon code that you ask customers to enter at checkout. This coupon code would work when your conditions are met – and you can also filter by shipping methods and shipping locations. The upside of this method is that people may find the code from elsewhere and end up buying from you. As for the customers that are already on your site, you can provide the code upfront.

In your template editor, go to “checkout_express.html” – or “checkout.html” if you use multi page checkout – and locate this code:


It may also look like this: <h1>%%LNG_SecureCheckout%%</h1>

Immediately below that code, add the following:

<p style = width:100%; text-align:center; border: 1px solid black;>Orders over [amount] get free shipping! Use promo code [code] during checkout</p>

Voila – you are done. That was easy, wasn’t it?

Do you use another method to set up free shipping? Let me know in the comments!

Please remember to share this page if you found it useful:)


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  1. Hi Shabbir,
    Thanks so much for your article on this, very helpful! I was wondering if you knew how to create a free shipping rule for, say, purchases over $100, excluding certain products eg. excluding bulky items. I can’t find a way to create a condition for the rule, or exclude certain products from free shipping…
    Thanks for your help!

  2. really good piece of information, I had come to know about your site from my friend,i have read your posts and let me tell you, your site gives the best and the most interesting information. This is just the kind of information that i had been looking for and i would regularly watch out for the new posts, once again hats off to you! Thanks a lot once again,

  3. Very Good…..

  4. Awesome Big Commerce Tool Thank For Sharing Shabbir

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