The most challenging part of running an online store is not setting it up, but it’s how to market it. There are tons of ways you can go about marketing, from SEO, PPC, and even YouTube videos. Having a solid marketing strategy is crucial to succeeding in online business. What’s more important is that you need [...]
Happy 2nd day of the new year, everyone! I was just reading through an excellent post by Richard Lazazzera on a list of things entrepreneurs need to do in the New Year, and a behemoth post by Billy Murphy on how to accomplish your New Year goals. I highly recommend checking them both out. As [...]
I’m a big fan of Moz. For link building and competitor research, I swear by Open Site Explorer. But the crowning piece is really Moz Analytics, which is a powerful marketing tool that tracks zillions of aspects of your website and traffic. The only issue I have with it? I only use two of the paid [...]
Normally, I don’t listen to audiobooks, preferring to read, but a few days ago, I was listening to a podcast and heard about a free one-month, one-book trial of a service called Audible. I thought, “what the hell,” this is something new, and I’m getting a free book, so let’s give it a shot. I [...]
As online store owners, we are obsessed with getting traffic. I know I am. Every day, I open up my analytics and smile as I look at my vanity metrics. Traffic sources. Organic traffic. Direct traffic. Referral traffic. Time on page. Bounce rate. Then, as a by-the-way, I have a look at conversions. Yikes! It’s nowhere [...]
This post is a follow-up to my last one, 50 ways to build links to an ecommerce store. A giant list of 50 ways to build links is awesome, but at the same time, incredibly overwhelming. Heck, I was overwhelmed as I wrote it, so I can only imagine how overwhelming it would be to [...]
We’ve all seen this type of post before, right? 101 Ways To Build Backlinks. 32 White Hat Ways To Build Inbound Links. By far, my favorite on is on PointBlank SEO at Link Building Strategies: The Complete List. Plain awesome. But… Do you know what bugs me about these posts? None of them are tailored to [...]
You and me, we are all little guys. We aren’t Amazons, eBays, or Walmarts. But honestly? We would never wanna be those guys. Amazon, eBay, and Walmart are all machines. We are people. And you know what? People love to buy from people. So even if we don’t have the multi million dollar budgets those [...]
If you’ve been in the business of developing websites and marketing them for a while, you probably yearn for the “golden days” of SEO. A world with no pesky Penguins or Pandas. A world where you could put up a website, write two or three articles, spin them into 100s, have a software submit those [...]
If you have ever used Google Adwords or Bing Ads, you know that you have to capture your customer’s attention and get them to click, all in a measly 3 lines. The First Line 25 Chars. (24) The Second Line Gives You 10 More. (33) Then You Seal The Deal In The Third (35) OhUGetURLToo.Com [...]
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